Wellness trends are making their way into more people’s lives and changing families. The days of happy meals and little Debbie snacks putting smiles on families’ faces is starting to end. The world is shifting.
As more and more people are dying of disease, a whole industry has been making some major growth progress and it has opened up a lot more new hobbies, passions, and businesses.
If you are one of these people, it might be a good time to start thinking about how you can monetize your passion and turn it into something bigger to change your life and the lives of others.
It’s never been a better time to start a health and wellness business and more and more people are taking the plunge. Here are 5 new and awesome wellness trends that could spark a new wellness business idea for you!
Stress has been an all-time high. According to a report by Gallup, 79% of people say they feel stressed sometimes or frequently during their day. That’s a big deal. Millions of people are practicing yoga, meditation, acupuncture, deep-breathing exercises and spirituality rituals every day.
Another common trend is reiki which is considered energy healing. It is said to heal pain and stress and is commonly sought by cancer patients.
If you have a wellness business idea, there is a good chance you would be contributing to this wellness trend. Most acts of wellness will help the stress of our mind and body, which can make these shocking statistics go away.
Related businesses: Yoga studios, spas, meditation clinics, meditation retreats, reiki practitioners, life and wellness coaches, and more.
Women are really starting to take notice of what they are putting on their skin. In 2015, this section was one of the largest
wellness trends in the industry at almost $1 trillion!
Women are beginning to demand more of their favorite brands and even conventional brands are beginning to follow the trend. Along with conventional brands moving towards cleaner ingredients, stores like Target are beginning to carry wellness lines, such as Pacifica, W3ll People, Yuni Beauty, Sienna Naturals and more!
If you are interested in wellness beauty, there is definitely still plenty of room for more. This industry is continuing to grow and people are willing to fork over the extra dollars to take care of their beauty the more natural ways.
Related businesses: Spas, Estheticians, hairdressers, makeup products, skin care products, hair products, and more.
Gut health has become a huge conversation these days. Many product lines have emerged from drinks to supplements and companies are even putting probiotics in frozen burritos!
As people are learning ways to take care of each part of themselves, it’s only a matter of time before they are taught that it all starts in the gut and it’s the first place you must go to heal.
People are shifting from searching for “low fat” or “sugar-free” labels and beginning to desire real food.
Related businesses: Health coach, supplements, health foods, nutritionist, dietician, health blogger and more.
While people are beginning to care more about the foods they consume, there has also been a bigger trend in getting active. In the last two years, the fitness industry has grown by 4 billion dollars. It has been increasing each year as more and more
people are seeing the value in it and seeing the possibilities of their friends and family around them changing their lives.
This industry has a lot of opportunity for solopreneurs as well. There are many online resources for fitness and many niches to go into, such as fit mothers, fit travelers and more. More and more fitness centers are opening up, as well as various exercise classes such as Orange Theory, SoulCycle, Pure Barre, etc.
Related businesses: Yoga studio, fitness studio, CrossFit gym, cycling gym, health coach, health and fitness bloggers, supplements, health foods and more.
This is a huge one! One-third of Americans now use alternative medicine. People are beginning to be unhappy with America’s conventional health and are seeking more natural ways of healing.
One of the biggest increases in alternative medicine is the increase in sales for herbs and vitamins. Out of the various vitamins and herbs, the most sales are related to products that help with digestion.
Although many studies for alternative medicine has yet to be funded and performed, many people seem to be very satisfied with the methods and sharing their stories. These anecdotal results have been inspiring more and more people all over to try it for themselves.
Related businesses: Chiropractors, reiki specialists, holistic doctors, acupuncturist, biofeedback practitioner, massage therapist and more.
If you are passionate about wellness and want to start a business or have started a business in this industry, I believe there is enough proof out there to see that you have chosen a great industry. As more and more people seek more natural and healthy ways to live their life, there are more and more opportunities for people to serve them.
When choosing what you’re going to put your heart and soul into, you want to choose something you’re passionate about, but also something that gives you opportunities and can grow. I feel you can be confident in the wellness industry. It’s not going away anytime soon, and as someone who is passionate about health and wellness herself, that makes me very happy!
If these stars align for you and your business idea, it’s time to get started. A year from now, you will wish you would have. So if you do nothing else, just start.
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