The online competition has definitely gotten quite fierce, especially since the pandemic happened. But it doesn’t necessarily mean that there isn’t a chance for you, it does not mean that Facebook ads are not worth it, and it definitely doesn’t mean that they don’t work. In today’s episode, I walk you through the 3 things you need to do in order to make your ads stand out from the competition and remain memorable. I discuss the importance of creative elements, why you need to deep dive into market research, and the importance of solid branding.

Here’s a closer look at what I discuss in this episode:

• Why your ads need to stand out
• Making the creative elements a priority
• Why you’re better off investing in creative and having a lower ad spend if you’re on a budget
• How to speak directly to your ideal client
• The importance of copy
• Why you need solid branding

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